There are many areas that businesses must focus on to stay competitive in the global market. Marketing and finance are two key drivers in any company but the people behind those results is what drives the success of the company. I had the opportunity to read an interesting article by Uma Gupta who is a expert in higher education helping businesses across the globe with such issues as regional economic initiatives, hiring across the organization and doing business in India. The piece that caught my attention was on diversity. In our organization we are striving to become more diverse without sacrificing business results. Uma Gupta brings out an interesting point that rings true that many managers sit through diversity lectures only to go back and say that this was not helpful and that they will hire the people that are the right fit for the job. The key is to define diversity as not only the gender, race, or ethnic background but also include in other attributes such as experience, knowledge, and talent. These are all traits of diversity that should be considered for any candidate and not just basing it solely on sex or race to fill a quota. Todays businesses are being asked to do more with less and having the right people in the right job is critical to staying competitive in this global landscape. Companies that can diversify based on the business and not to fill a human resources quota will be able to stay lean and agile as the market around them changes. As technology has made bringing people together for meetings and training much easier through advancements in webcasting workers must now possess the capability to work from remote areas in autonomy but still be able to contribute to the organization. And organizations must recognize this change in the workforce and be able to offer flexible benefits and work arrangements to attract the top talent.

Dr. Uma Gupta has written several books and writes for sites like cio.com for information technology systems. She is affiliated with many universities across the US and sits on boards to help businesses understand the culture of her native country India, and vice versa to help those in India to understand what it takes to do business with US based companies. She has also authored two major text books on information systems and technology and contributed to articles on the same subject. She is an expert in training, retention, and management issues and has been able to help organizations with corporations with hiring process and websites to understand any issues that could potentially stand in their way of recruiting top talent.

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